John Lewis
A Stickman Adventure
I directed and designed this site-specific animation for the feature staircase at the Leeds flagship store of John Lewis, the British high-end department store.
Inviting a sense of playful discovery, the installation combines the physical and the digital, with the stickman hero moving across 14 screens embedded amongst the wall blocks. Shoppers can discover different parts of the stickman's epic journey as they move between the floors of the store.
Motion Director Matthias Hoegg
Production Company Not To Scale